A 20-foot illuminated walk-through soccer ball installation — custom built for shopping centers and entertainment venues in host cities ahead of the 2026 tournament.
A fully custom-fabricated, illuminated soccer ball that visitors can walk through while World Cup matches broadcast inside. The audio echoes around you — it sounds like you're in the stadium.
The World Cup draws billions of viewers globally. A landmark installation gives local fans a reason to show up, stay longer, and return to your property throughout the tournament.
Every visitor becomes a content creator. The scale and illumination of the display generate organic sharing — putting your property in front of thousands of feeds per day, for free.
Visitors walk through the ball as matches broadcast inside. The audio environment makes it feel like the stadium came to your property — a genuine experience that earns coverage and loyalty.
Shine Illumination is currently fabricating an identical installation for The Citadel Outlets in Los Angeles — one of the nation's premier outlet shopping destinations — timed to the 2026 World Cup tournament schedule.
We're scheduling installations for additional host city properties now, ahead of fabrication timelines. Each installation is custom-fit to the property's layout and site requirements.
Properties that move quickly will have their installations ready for the opening matches. Those who wait risk missing the window entirely.
"What people see will make them smile; what they feel will make them come back."
— Bruce Brenon, Founder & CEO, Shine IlluminationThe soccer ball isn't Shine's first viral retail activation. The #MerryKissMe campaign — a large-scale holiday kissing booth installation — became a regional phenomenon at shopping centers and public spaces across Southern California.
Case Study
The #MerryKissMe installation was built for high-traffic retail and public gathering spaces — the same environment as the World Cup soccer ball. It was designed from the ground up to stop people, generate photo moments, and keep them coming back.
Visitors flooded social media with photos. Properties reported measurable spikes in foot traffic during the installation period. Local press covered the display without any paid promotion — the installation did the work itself.
The World Cup soccer ball is built on the same proven formula: something visually arresting, physically interactive, and impossible to scroll past.
Fabrication timelines are fixed. Once our host city slots are committed, we won't be able to add new properties. If you're considering an installation, the time to reach out is now.
Check Availability for Your CityShine Illumination is a full-service custom display and lighting company based in San Juan Capistrano, CA. Founded by Bruce Brenon, the company grew from a small residential operation into one of the region's largest year-round display and installation firms.
Every project is built in-house — CAD design, custom carpentry, foam fabrication, welding, CNC, lighting, electrical, engineering, and animatronics — from concept through installation and removal. No subcontracting, no hand-offs.
Clients include major shopping centers, resort properties, municipal parks, and master-planned communities across Southern California and nationally.
Trusted by
The Ritz Carlton • Marriott Laguna Cliffs Resort • Dana Point Harbor • Del Mar Highlands • Terranea Resort • OC Parks • Ladera Ranch • Crystal Cove • Strawberry Farms
Selected projects — shineillumination.com
Fill out the form and Bruce Brenon or a member of the Shine team will follow up directly — typically within one business day.
We'll cover installation specs, timeline, pricing, and whether your city's slot is still available. No commitment required to have a conversation.
Phone: (949) 480-1599
Email: info@shineillumination.com
Based in: San Juan Capistrano, CA
Serving shopping centers, entertainment venues, and retail properties in all 2026 World Cup host cities.
Thanks — Bruce or a member of the Shine team will be in touch within one business day.